Local search rank tracker
Nobody's customers all live at one address, so why would you measure rankings from one? Maprank scans a grid across the whole territory a business actually serves — every neighborhood, every town it wants work from — and shows where it wins, where it's slipping, and where it might as well not exist.
Service area rank tracking
A downtown café and a three-county plumber don't share a market shape, so they shouldn't share a scan shape. Maprank grids are set per business: any odd size up to 13×13, at any spacing in miles.
Coastline HVAC
14 miles of service area in one scan — sample data, rendered by the real product components.
Track local rankings that matter
Top-3 coverage as a share of the whole grid — the honest version of "we rank #1", measured from your customers' side of the map.
The neighborhoods where a business drops out of the top 20 entirely. That's not a vanity metric — it's the part of the service area quietly going to a competitor.
Re-scan the same grid after the reviews push or the profile cleanup and the map shows the change — proof you can put in front of a client without a caveat.
Grid design, worked out
A downtown café lives or dies within walking distance, so a 5×5 grid at quarter-mile spacing — a one-mile square over the neighborhood, 25 credits — is the honest picture. Anything wider mostly measures blocks whose customers were never coming.
A metro HVAC company takes jobs across the city: 7×7 at two-mile spacing covers a twelve-mile square for 49 credits. The interesting finding is usually asymmetry — strong on the side of town where the business started, invisible in the newer suburbs it wants, which is exactly where the marketing should point.
A rural roofer serving three counties needs reach, not resolution: 9×9 at five-mile spacing spans forty miles for 81 credits and shows which towns are winnable and which belong to a closer competitor. When one town matters most, a tighter follow-up grid over just that town costs a 5×5.
The pattern: the grid is a decision about the market, which is why Maprank lets you set size and spacing per business and save them as defaults — instead of handing every client the same preset square.
A note on service-area businesses
Most rank tracking was designed, consciously or not, around a storefront: one pin, one neighborhood, customers who walk in. But an enormous share of local search is plumbers, electricians, landscapers, mobile groomers — businesses whose "location" is a truck that could be anywhere in three counties by lunch. For them, a single-point ranking isn't just imprecise, it's measuring the one place their customers aren't: the office.
That's the case we had squarely in mind when we made spacing a per-business setting instead of a preset. A service-area business stretches the grid to match its patch — five-mile spacing across the towns it quotes in — and suddenly the questions that actually run the business have answers on one screen. Which towns send us calls because Google shows us there? Which town do we drive to anyway, ranked seventh, burning margin on jobs a closer competitor should be losing to us? One scan a month keeps that picture current, and it costs the same 49 credits whether the grid spans one mile or forty.
If most of your work is Maps-specific tracking, the Google Maps rank tracker page goes deeper on the map pack; the geo grid explainercovers the method itself; and if you're an agency doing this for a roster, the white-label page is where the business case lives.
Stop overpaying for rank trackers
A grid costs its point count in credits — 25 for a quick 5×5 check-in, 169 for a full 13×13 audit — and the spacing between points is free, whether it's a quarter mile or five. Plans from $19 with 4,500 credits. See the full plans.
Maprank Solo: 4,500 credits — 91 scans at 7×7 — with white label and unlimited businesses included, not gated.
Adding a business costs nothing on any plan. Only scans spend credits, so a fifty-location roster doesn't need a fifty-location budget.
About 10 scans at 7×7, no card required. The credits run out when spent, not on a date.
Local rank tracking measures where a business appears in location-based search results — chiefly Google Maps and the map pack — rather than in the ordinary organic listings. Because those results change with the searcher's location, a proper local rank tracker measures from many points across the market instead of one, and reports coverage: where you win, where you slip, and where you don't appear at all.
A traditional rank tracker asks "what position is this keyword?" once, from nowhere in particular. That works for organic listings, which barely change by location. Local results are the opposite — position depends heavily on where the searcher stands — so Maprank scans a grid of real map points and shows the ranking each neighborhood actually sees.
Yes. Add the business by name, then shape the grid to the territory: spacing is set in miles per business, so a plumber covering three towns can scan five-mile spacing while a downtown café scans quarter-mile blocks. Wide markets get wide grids — up to 13×13 points.
As many as you like, on every plan. Adding a business is free — only scans spend credits — so tracking a fifty-location roster doesn't need a fifty-location budget, and there are no per-location fees.
You share a read-only report link, branded as your agency — your logo, your colour, served from your own domain. Clients open it with no login, no account and no seat used.
Not this one. You add a business the way a searcher finds it — by name. No Google Business Profile connection, no access requests, no waiting on a client to click an invite.
Match it to how far a customer would realistically travel. Walk-in businesses in dense areas: a quarter to half a mile, so the grid stays inside the real market. Drive-to services: one to two miles. County-wide trades: three to five miles. The test is simple — if the outer ring of your grid is somewhere you'd never take a job, the spacing is too wide.
Monthly per core keyword is the working default: local signals like reviews and citations move on that timescale, and a monthly rhythm gives clean month-over-month deltas for reporting. Add an extra scan after anything that should move the needle — a review push, a category change, a rebrand — so the change gets its own before/after.
One scan covers the territory — every town, every neighborhood, one map. 500 free credits, no card.