White label rank tracker for agencies
Somewhere along the way, rank trackers decided that an agency's own brand is a luxury feature. We think that's backwards — if you're reselling the reports, the branding is the product. So Maprank puts geo-grid tracking and fully white-labeled reporting into every plan, starting at $19. The tiers are for credits, seats, grid size and, from Pro, your own domain.
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White label rank tracking reports
Most trackers gate white label behind the top tier — so the small agency sends reports wearing someone else's logo. On Maprank it's a settings page, on every plan. Your own domain comes with Pro and up.
youragency.com/r/…, never a Maprank linkOld Town Barbers
What the client sees: your name, your domain, their results.
Agency rank tracking economics
Adding a client costs nothing on any plan — only scans spend credits. Onboarding a new account never triggers a pricing conversation with your own vendor.
From the Agency plan up, the whole team works in one account, and teammates can be scoped to just the clients they handle. Hiring doesn't change the bill.
1 credit = 1 grid point, and every plan has white label. Plans differ in credits, seats, top grid size, your own domain (from Pro) and priority support (on Scale). Nothing to decode, nothing to outgrow by surprise.
Client rank tracking reports
Local SEO clients rarely churn because the work stopped working — they churn because they can't seeit working. A spreadsheet of positions reads like homework; a screenshot from a tool wearing someone else's logo reads like markup. The report that keeps a retainer alive is the one a client opens themselves, understands in ten seconds, and could forward to their business partner without you on the phone.
That's what the grid map is: this month's coverage next to last month's, green spreading or not, with top-3 coverage and average position as the two honest numbers underneath. Maprank serves it as a live read-only link with your logo and your brand colour. On Pro and up it lives on yourdomain (youragency.com/r/…), and the root of that domain becomes a portal listing every report you've published. No PDF assembly, no login wall, no "powered by" footer working against you.
And because the report link is free to share on every plan — no per-seat or per-viewer pricing — the map tends to travel: to the owner's partner, the franchisee's ops manager, the next location that hasn't signed with you yet. A white label rank tracker on your own domain isn't just retention; it's the quietest referral engine an agency owns.
The uncomfortable math
Price out the standard agency tracking stack honestly and it's rarely the subscription that stings — it's the workarounds. The hours assembling PDF exports because the tool's shareable link carries someone else's logo. The tier upgrade bought for one feature. The clients you quietly don't track because each one raises the bill. The report that goes out late because only one seat has access and that person is on vacation.
Our answer was structural rather than heroic: make the report a live link instead of a monthly chore, put your brand on it at every price, host it on your domain from Pro so the link itself markets you, make businesses free to add so the roster question disappears, and unmeter seats from the Agency plan so access stops being a bottleneck. None of that is a feature you'll demo in a sales call. All of it is why the monthly reporting cycle takes an afternoon instead of a week.
The tracking underneath is the same grid engine described on the Google Maps and local rank trackerpages. And if you're comparing agency options, white label is usually the deciding line — we've laid out where it sits in Local Falcon's tiers and how BrightLocal's per-location model compares, with published prices.
Stop overpaying for rank trackers
Every plan has white label and unlimited clients. $19 buys 4,900 credits a month (about 100 scans), $39 adds unlimited seats and 12,250 credits a month (about 250 scans), and $79 Pro adds your own domain. The napkin math (keywords × grid points × scans) is the actual bill. See the full plans.
Maprank Solo: 4,900 credits a month (about 100 scans), with white label and unlimited businesses included, not gated.
Adding a business costs nothing on any plan. Only scans spend credits, so a fifty-location roster doesn't need a fifty-location budget.
Every plan starts with a 3-day trial with 10 scans. Card required, nothing charged today. Cancel before day 3 and you pay nothing.
The client should never see the tool's brand — only yours. On Maprank that means your company name and logo on every shared report, your brand colour across the report UI, and the option to hide Maprank's branding entirely. All of that is included on every plan, starting at $19. On Pro ($79) and up, reports can also be served from your own domain.
Yes, on Pro ($79) and up. Point a domain like reports.youragency.com at Maprank and every report you share is served there — youragency.com/r/… — never a Maprank link. The domain root becomes a portal listing everything you've published, and the DNS setup is guided with a one-click record check.
No. You share a read-only link and they open it — no login, no seat used, nothing for them to set up. The report shows the grid, top-3 coverage and movement in plain language a client can read without you on the phone.
One subscription covers the whole roster: businesses are unlimited on every plan and adding one is free, so only scans spend credits. Seats are unlimited from the Agency plan ($39) up, so hiring never changes the bill. There are no per-location or per-seat fees to model around.
The scan map itself — every grid point coloured by position — plus how often the business lands in the top 3, its average position, and the areas where it doesn't appear. It's the product's own rendering, branded as your agency, not a PDF export bolted on.
Yes — you can scope a teammate to just the clients they work on. From the Agency plan up, seats are unlimited, so account structure follows your org chart rather than your budget.
Do the math per client: keywords × grid points × scans per month. A 20-client roster scanning three keywords each on a 7×7 monthly is 20 × 3 × 49 = 2,940 credits — inside the Solo plan's 4,900 credits a month (about 100 scans). Double the roster or the cadence and Agency's 12,250 credits a month (about 250 scans) covers it with room to spare. Because 1 credit is always 1 grid point, the estimate you do on a napkin is the bill.
Yes. Your name, logo and brand colour go on reports, and you can hide Maprank branding entirely. Your own report domain, with a client portal at its root, comes with Pro ($79) and up. Plans differ in credits, seats, top grid size, the custom domain and, on Scale, priority support. White label was built as the product, not the upsell.
On Pro, connect the domain once, and every report after that markets you instead of us. 3-day free trial with 10 scans. Card required, nothing charged today.
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